President Joe Biden’s campaign is trying to beat Donald J. Trump at his own game by slapping him with a nickname: “Broke Don.” Yep, they’re dipping their toes in the murky waters of grade-school taunts, apparently hoping to match Trump, the undisputed heavyweight champ of the nickname game.
Trump, after all, has gifted the world with gems like “Crooked Joe” and “Birdbrain” Nikki Haley. Now, Biden’s crew, perhaps in a moment of creative bankruptcy or sheer desperation amidst gloomy polls, has decided to fight fire with, well, a slightly less catchy fire.
Their brilliant strategy? An email blast unveiling “Broke Don” as the new go-to insult, aiming to highlight Trump’s recent legal financial woes. You know that hefty $464 million civil fraud penalty against Trump, orchestrated by what the Biden camp points to as efforts by left-leaning figures to financially undermine Trump’s 2024 bid.
But, like expecting a chocolate fountain to fix a bad day, the outcome was less sweet and more of a sticky mess. The strategy has backfired brilliantly. Far from broke, Trump’s bank account got a fat boost from investors eager to merge with his Truth Social platform, potentially lining his pockets with over $3 billion. So much for “Broke Don.”
Moreover, the move has drawn criticism for seemingly endorsing a controversial approach to political competition, raising concerns about the fairness of such tactics. Critics argue that Biden’s efforts to emulate Trump’s abrasive style not only miss the mark but also inadvertently draw attention to the aggressive legal strategies employed by his allies against Trump, risking a perception of political overreach.
Political strategist Ashley Hayek criticizes the approach as ineffective and damaging to Biden’s image, suggesting it underscores a failure in leadership.
Polls reflect a growing public distrust in the Department of Justice, with many viewing it as a reflection of Biden’s leadership failures. Despite intentions to undermine Trump, the tactic has not resonated well, with some advising the Biden campaign to devise more innovative strategies rather than attempting to outdo Trump at his own game.
Trump’s camp, never one to let a punch go unreturned, has predictably responded with the subtlety of a sledgehammer, labeling Biden’s efforts as laughable and likening his campaign to a “cognitively impaired freak show.”
Ultimately, this latest foray into political name-calling has proven to be more of an embarrassing stumble than a clever strategic pivot. It’s a stark reminder that some are naturals in the arena of political mudslinging, and some should probably stick to their day jobs.
Biden campaign has come up with a new name for the former president: “Broke Don” pic.twitter.com/pr6MqjUxrF
— Nandita Bose (@nanditab1) March 21, 2024